PROJECT
GOALS

+ Identity that reflects Kim’s unique and bubbly nature

+ Clean, earthy and airy- that is pretty but not overly feminine

+ Watercolor illustrations for tags that are clean, and colorful

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FLOWERS BY 
KIMBERLY

Kim came to me seeking a re-brand for her floral business. She expressed her need for a logo that was light and clean as most of her clientele comes from the wedding industry.  After a few renditions, she fell in love with the idea of "kk" as a brand identity. Simple and optimistic. After creating several logos that marry well together, I illustrated packaging, letterheads, and business cards to unify the brand.

BRANDING PACKAGES
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KIMBERLY KAYE WEBSITE

Flowers by Kimberly Kaye’s website was the first client website I’d designed and built. The framework was through Wix. The goal of the site was to show the client the portfolio of work, and to offer the client the opportunity to book through the “Contact me” button in the navigation.

KIMBERLYKAYE.CO
SPECIALSREFERAL PROGRAMQ&A